Got a Million Dollar Idea?

Turn it into a Million Dollars with BREAK DOWN THE DOORS OF BIG RETAIL.

Need Money to Start or Grow Your Business?

I've RAISED ANGEL CAPITAL twice and I'm bringing everything I've learned to help others do it too.

Want a Million Dollars?
Then look like a Million Dollars with our BRANDING & DESIGN services.

Got Big Dreams?
Tap into my real-world expertise with ONE-ON-ONE CONSULTING to get you to your dream destination


Buy Mom


Kim Lavine
Listen as I tell you a story, of history being made...

Kim is on a mission to inspire people to follow their dreams, empowering them with hope, honesty and faith.

Identified as America’s Expert on Inspirational Business Advice, Kim touches and inspires millions around the world through her appearances on The Today Show, Rachel Ray, Good Morning America, NBC & ABC news, CNN, CNBC, FOX, NPR, Oprah & Friends Radio Network, and features in USA Today, Country Living, Guideposts, Inc, Business Week, Entrepreneur, Women's World, and American Baby to name a few. Read More...

Mommy Millionaire

Updated version of the Critically-Acclaimed, Bestselling Book

"Everything begins with a search for something better--a dream, an idea, the courage to face a challenge, and the passion to get it done. You can do it. Believe in yourself. Change the rules. Join the revolution."

 From MOMMY MILLIONAIRE, by Kim Lavine

Read more in the newly updated Platinum Version of MOMMY MILLIONAIRE Available for immediate download by eBook or PDF. Filled with all kinds of bonus materials including document templates, updated tips and the real skinny on what went down since I wrote this book.

Price: $9.99 (Upon purchase you will immediately be redirected to download in EPUB, MOBI or PDF formats)

Kim Lavine's Media Highlights
Kim Lavine's TV Highlights
Kim Lavine's Print Highlights


Social Media

by Kim Lavine

I have seen the future of media, and it is social and run by women.

That’s not just my opinion, that’s the opinion of a recent study by Rapleaf, a company that provides research on search and social networking,

Women: Top Early Adopters of Social Media

The study found that when it came to social media, women are again at the forefront as early adopters, far outpacing men in sheer numbers. The social media landscape is changing so quickly, it’s hard to pin down a precise definition of it, but it can be explained generally as any primarily Internet-based application that allows people to create or maintain relationships with each other while communicating in myriad ways in a virtual environment.

Some of the oldest and most popular social media platforms are MySpace, Facebook, and LinkedIn, with Twitter and Ning seeing exponential growth in the last year. But that doesn’t even begin to scratch the surface of what’s out there now, and what’s currently being developed for tomorrow.

Women: Driving Innovation

What’s important to remember is that it’s women’s desire for social interaction with each other that is driving this phenomenon of innovation in both medium and content.

The Rapleaf study looked at the social media habits of 13.2 million people.

  • Its conclusion was that not only do more women than men currently use social media, but the next wave of innovation will likely target women, widening the user gender gap even more.

In fact, the study concludes that if you’re going to create a new web site and you want it to go viral, or become wildly popular, you’d better target women.

Specifically, it found that

  • among twenty-somethings, women and men were just as likely to be members of social networks, but the women were much more active than the men.
  • Men above age 30, particularly married men, aren’t even joining social networks (with the exception of LinkedIn) in large numbers, and if they do, they’re typically not hanging out there.
  • In comparison, married women are joining social networks in droves, with women between the ages of 35 and 50 making up the fastest growing segment.

Men are Transactional: Women are Social

The study found that an explanation for the disparity between genders comes down to this:

  • Men are transactional and women are social.
  • Men tend to look at social interactions online as more of a business relationship that yields a desired effect, whether it’s helping them make connections for their job, purchase something, or provide them with the information they’re looking for on news, sports, or financial markets.
  • Women, on the other hand, go online primarily for the personal relationships, including communicating with friends, posting pictures and videos of family, or finding other niches of support or friendship.

Conversational Marketing

Women use social networks to get information, too, but the information they rely on most of the time comes from their friends or peers in their social network, a phenomenon being called “conversational marketing” by the advertising industry.

  • The Pew Internet & American Life Project reports that 85 percent of online users in the United States have received help from their online network when making a big decision.
  • They call this “networked individualism,” and suggest that people get advice from friends and others from their social networks.
  • Therefore, many marketers and advertisers are realizing that every dollar spent marketing to women has a much wider return on investment than that same dollar spent advertising to men.

How social media mania will continue to reshape the future of media as a whole is something that nobody knows for sure right now. The only certainty is that women are in the driver’s seat.


Click to Read an Excerpt

CLICK HERE to Read an Excerpt and BUY The Book

In this book you'll learn:

  • How to find and profit from growth markets
  • How to grow your business on a bootstrap budget
  • How to tap into $20 Billion in angel capital
  • How to take your product or service to consumers around the world for almost no cost
  •  How to compete in a challenging marketplace to not only survive, but thrive
  • How to use information to conquer fear How to take control of your financial destiny today!