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Mommy Millionaire

Updated version of the Critically-Acclaimed, Bestselling Book

"Everything begins with a search for something better--a dream, an idea, the courage to face a challenge, and the passion to get it done. You can do it. Believe in yourself. Change the rules. Join the revolution."

 From MOMMY MILLIONAIRE, by Kim Lavine

Read more in the newly updated Platinum Version of MOMMY MILLIONAIRE Available for immediate download by eBook or PDF. Filled with all kinds of bonus materials including document templates, updated tips and the real skinny on what went down since I wrote this book.

Price: $9.99 (Upon purchase you will immediately be redirected to download in EPUB, MOBI or PDF formats)

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Kim Lavine
Listen as I tell you a story, of history being made...

Kim is on a mission to inspire people to follow their dreams, empowering them with hope, honesty and faith.

Identified as America’s Expert on Inspirational Business Advice, Kim touches and inspires millions around the world through her appearances on The Today Show, Rachel Ray, Good Morning America, NBC & ABC news, CNN, CNBC, FOX, NPR, Oprah & Friends Radio Network, and features in USA Today, Country Living, Guideposts, Inc, Business Week, Entrepreneur, Women's World, and American Baby to name a few. Read More...

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Tuesday
Aug052014

Criteria for Presenting at Capital Raising Events 

by Kim Lavine

My search for serious money took me to the Southwest Michigan Innovation Center, where the first Tuesday of every month three entrepreneurs pitched a panel of investors.

Everybody here, including Nobel laureates, was in a state of Code Red when it came to money. There was blood in the water and sharks in the audience and the investor panel spared no egos as they tore apart business plans, technology, burn rates and especially, presenters’ attire. I was scared just sitting in the audience.

Terry Cross - Director, MM Media

There were at least a hundred spectators in the crowded room, all focused on a panel before them made up of three investors, one of them the most buttoned-down, formidable-looking Master of the Universe I had ever seen in my life whom I called Smart Money.

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Large Potential Market

The presentations were over and I dashed up to the front and made my pitch to Smart Money. It wouldn’t be long before we were talking regularly.

For most of these events you have to be talking about a minimum $200 million dollar market, of which you would forecast a percentage of sales, with profitability in three years.

High Anticipated Growth Rate

Projected annual sales growth of 25% or more is the minimum, but the reallity is most investors are asking for a minimum 60 tiimes return on their initial investment in 5 years.

Experienced Management Team

Key people who have been there, done that are important, but according to my Master of the Universe, a passionate driven Founder who's a little bit crazy is the most important factor in whether a startup succeeds or not.

Competitive Advantage

A “distinct” advantage in performance, price, etc. compared to the competition. If competitors exist in the marketplace already, that's a good thing--it proves a market exists for your idea.

Barriers to Entry

Economic means to discourage or beat competition in the field, including proprietary technology or patent.

Clear Strategy for Commercialization

A realistic and well thought-out plan to bring product to market, and then to exit with a sale of the company in five years. Investors want to see an Exit Strategy because they're not interested in building a business, they're interested in getting returns.

Scalability

A substantial likelihood that that the business can grow exponentially once the product is launched. This means that handmade one-of-a-kinds can't be scaled.

Proof of Concept

Ideally, a product or service that clearly fulfills a need, has achieved some level of sales or sales commitments.

Business Model Anchored in Reality

Management has thoroughly assessed its market, product development costs, on-going operating expenses and overall funding requirements.

 

An Excerpt from MOMMY MILLIONAIRE

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