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THE NEXT BIG DREAM: Millions Will Compete & Millions Will Win...Millions

Mommy Millionaire

Kim Lavine has transformed the lives of millions through appearances on the Today Show, Rachel Ray, GMA, NBC, ABC, CNN, CNBC, FOX, NPR, Oprah & Friends & features in USA Today, Guideposts, Inc, Business Week, Entrepreneur, and Forbes, to name a few. Her startup bible MOMMY MILLIONAIRE was called by Publishers Weekly “A top-notch how-to guide on launching a business…a rare gem.”

Read more in the newly updated Platinum Version of MOMMY MILLIONAIRE Available for immediate download by eBook or PDF. Filled with all kinds of bonus materials including document templates, updated tips and the real skinny on what went down since I wrote this book.

Price: $9.99 (Upon purchase you will immediately be redirected to download in EPUB, MOBI or PDF formats)

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Kim Lavine's Media Highlights
Kim Lavine's TV Highlights
Kim Lavine
Listen as I tell you a story, of history being made...

Kim is on a mission to inspire people to follow their dreams, empowering them with hope, honesty and faith.

Identified as America’s Expert on Inspirational Business Advice, Kim touches and inspires millions around the world through her appearances on The Today Show, Rachel Ray, Good Morning America, NBC & ABC news, CNN, CNBC, FOX, NPR, Oprah & Friends Radio Network, and features in USA Today, Country Living, Guideposts, Inc, Business Week, Entrepreneur, Women's World, and American Baby to name a few. Read More...

Want a Million Dollars?

Then look like a Million Dollars with our BRANDING & DESIGN services.

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Need Money to Start or Grow Your Business?

I've RAISED ANGEL CAPITAL twice and I'm bringing everything I've learned to help others do it too.

Get Your Product Into Stores

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Kim Lavine's Print Highlights
« Packaging | Main | Strategies for Effective Branding »
Thursday
Mar072013

How To Create A Billion Dollar Brand

by Kim Lavine

 

Your brand is the pot of gold at the end of the rainbow for every entrepreneur. So what makes a brand golden?

A brand is more than just a product. It’s a complete package designed to make a meaningful connection with a consumers. Simply stated, a brand is a promise you make to consumers, buyers and the media.

 

A brand is the elephant standing in the middle of the room

It’s so big; you just can’t get your arms around it. I like to compare it to the parable of the blind men who were asked to feel an elephant and describe what it is. One of them feels the tail and declares it a snake. Another one feels the leg and calls it a tree. A third feels the ear and concludes it’s a fan. All of these pieces make up the elephant, but you can’t see the whole picture until you put all the pieces together.

A golden brand can be broken down into three major pieces:

Packaging

Sell Sheets

Press Kits

 

Updated Platinum Edition Ebook Download with New Tools & Resources

Ad copy or marketing collateral refers to any material you use to market your product or service with one purpose and one purpose alone: to drive revenues to your bottom line. Here's how...

Any material used to market a product or service, usually includes an advertiser's name, sales message, trademark or slogan. Different copy is produced for different purposes:

HANG TAGS

An effective Hang Tag captures the consumer's attention in the crowded marketplace in seconds, making your product leap off the shelf into their carts, into their hearts, and into their wallets.

A Hang Tag is your promise to the consumer: What problem do they have that you're going to solve with your attractive solution that's going save them money.

 Check out our Hang Tag and Packaging solutions offered by our world-class DESIGN SERVICES.

SELL SHEETS

A SELL SHEET your promise to the retail buyer. It is essentially your brand's business card, explaining how and why your product is going to connect with consumer's need to deliver millions of dollars of sales revenues for their stores.

An expertly-executed SELL SHEET proves to retailers that you're ready for the BIG TIME by proving that your merchandising is shelf-ready.

Tap into our world-class design talent to create your own SELL SHEET that SELLS millions of dollars of products.

PRESS KITS

I made millions in retail sales before I got famous for making millions in retail sales, and I never paid a dollar of advertising, swag promotion or publicists. You can do it too, and it all starts with a PRESS KIT that makes a promise to the media they can't refuse.

Effective Press Kits compelling answer the questions Who, What, When, Where and Why--especially Why.

You can't buy publicity by you can hire our world-class branding professionals to write a PRESS RELEASE that will get you hundreds of thousands of dollars worth of publicity. CLICK HERE to learn more.

 

An Excerpt from MOMMY MILLIONAIRE

Updated version of the Critically-Acclaimed, Bestselling Book

Read more in the newly updated Platinum Version of MOMMY MILLIONAIRE Available for immediate download by eBook or PDF. Filled with all kinds of bonus materials including document templates, updated tips and the real skinny on what went down since I wrote this book.

Do You Have a Million Dollar Idea?

Break Down the Doors of Big Retail with Kim LavineTurn it into a Million Dollars with BREAK DOWN THE DOORS OF BIG RETAIL. New session starting soon. Hurry--sessions sell out quickly.

Whether you're just looking to get started, or to raise a million dollars, you can save time and money by  taking advantage of the expertise I've developed at the cost of tens of thousands of dollars over the course of years to reach your personal dream of business success.